Salon du Chocolat, the world’s biggest chocolate show, is coming to the UK for the first time.
Described as’the most incredible chocolate show the UK has ever seen,’ Salon du Chocolat will be the grand finale of Chocolate Week, which will take place from October 18-20 at National Hall, Olympia.
Thousands of visitors are expected to flock to the show to see the best UK chocolate companies exhibiting alongside international brands, plus demonstrations, talks and hands-on workshops from the UK’s top chocolatiers.
A highlight will be Salon’s world famous Chocolate Fashion Show, which will be coming to the UK for the first time, featuring models walking the catwalk wearing couture outfits made entirely out of chocolate.
Salon du Chocolat hosts more than 23 chocolate shows around the world, with the biggest taking place in Paris, featuring 600 participants and attracting more than135,000 attendees over five days.
Francois Jeantet, Director of Salon du Chocolate said: “The UK chocolate scene is very exciting at the moment and we’re looking forward to working with Chocolate Week.”
Kate Johns, founder of Chocolate Week said: “This partnership will be of huge benefit to the UK chocolate industry, bringing more attention to the fantastic work being done here.”
Chocolate Week takes place from October 14-20 across the UK. It aims to promote fine flavour chocolate, independent artisan chocolatiers and the chocolate companies who work in direct partnership with cocoa farmers, encouraging consumers to pay a fairer price for their chocolate.