Why JWP will be feeling funtastic at Exclusively Housewares

JWP will launch a ‘Funtastic’ range of kitchen utensils and gadgets at Exclusively Housewares on June 14-15 at the Business Design Centre in London.

The range includes the Ice Twist, which allows users to create frozen drinks/cocktails in one minute; Funbites, a collection of children’s food cutter sets to turn meals into treats; and Poppin’ Corn, the gadget that allows users to make healthy popcorn (no oils needed) in under two minutes.

JWP sales and marketing director Geoff Hounslea said: “We have been in talks with Funtastic for around two years and are delighted to be able to finally introduce these products to the market.

“This is a hugely exciting range for us. These are products that have many practical benefits – whether that’s in saving time and effort, getting children to enjoy mealtimes or, more importantly in some cases, actual health benefits.

“The fact that they look great is something that helps in terms of drawing the customer’s eye but they are great products in their own right and are designed and priced to fly off the shelves”.

The Funtastic range will sit alongside other new products from the JWP stable, including the Red Dot design award-winning Kitchen Icicle, the award-winning Lock & Lock Dumbbell water bottle in new colours, a collapsible, space-saving silicone steamer, and new shapes, sizes and colours in the good2go range.

JWP will be on stand number 156 at Exclusively Housewares.

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