Which?’s position on CMA’s provisional findings into the Sainsbury’s/Asda merger

Alex Neill, managing director of consumer body Which? Home Services has issued a statement on the provisional findings of the CMA (Competition and Markets Authority) into the proposed merger between supermarket chains Sainsbury’s and Asda.

Alex said: “The provisional findings of the CMA’s investigation into the merger between these supermarkets echo our own concerns about its potential impact for shoppers, and so we will be watching closely to ensure that these are addressed.

“If the merger is set to cause the range of problems that these findings indicate, including shoppers facing increased prices, reduced quality and a poorer shopping experience, then the CMA must intervene to prevent it from going ahead.”