Housewares Business-to-business magazine for housewares retailers and their suppliers
Housewares manufacturer What More UK is flying the flag for British-made products in a video being produced by the Made In Britain campaign.
A video crew from Made In Britain visited What More UK’s purpose-built manufacturing and distribution centre in Altham, Lancashire last week.
They interviewed members of staff across the whole company in the short film which will be used to highlight What More UK’s manufacturing function to an international audience.
As a leading manufacturer and distributor of plastic housewares, gardening and storage products, What More UK makes more than 700 product lines from storage boxes to washing up bowls, buckets and bins, sold under the Wham brand. The business also has an extensive range of bakeware.
Tony Grimshaw OBE, director of What More UK, said: “We’re proud to work with Made In Britain as a member and also an ambassador for what they stand for – highlighting the strength and quality of UK manufacturing, something we are very passionate about.
“What More UK is a real success story for UK export- we’re now exporting our British made products to 66 countries worldwide including China, Australia and Madagascar.”
What More UK’s export success was given a royal seal of approval in 2014 with the prestigious Queen’s Award for Enterprise in International Trade. Tony was recognised in the Queen’s Birthday Honours List earlier this month, with an OBE in recognition of his work in international export trade and local projects.
The video will feature on the Made In Britain website and social media profile as part of their campaign to support and promotes British manufacturing, enabling buyers and consumers at home and abroad to identify British-made products.
Made In Britain is managed by a committee of managing directors and chief executives of UK manufacturing companies, together with other supporters of British manufacturing. Together they have formed a not-for-profit company, Made in Great Britain Campaign Ltd.
What More UK’s works manager Gary Ireland will appear in the video on the Made In Britain website
