Wet weather impacts weekly sales at Waitrose

Total sales for Waitrose & Partners excluding fuel were down 4.2% last week (to Saturday November 2) compared with the same week last year.

The supermarket chain’s commercial director Rupert Thomas commented:Last week’s wet weather impacted sales, as well as promotional activity running on different weeks year-on-year.

“Bacon butties were on the menu for the Rugby World Cup final on Saturday morning, with sales of bacon up 7%. Halloween celebrations were also in full swing, with Halloween treats up 10% and themed cut flowers proving particularly popular.

“Organised shoppers are getting ready for Christmas, with turkey orders up 58% compared to last year, and sales of Christmas gifts also doing well.”

 

“Halloween celebrations were in full swing, with Halloween treats up 10%”

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