Waitrose sales ‘in line with expectations’ over festive fortnight

The sales performance for Waitrose & Partners for the weeks ending December 22 and December 29 was “in line with expectations,” according to the supermarket chain’s director of shop trading Mark Gifford.

He said: “As always at this time of year, our sales figures are heavily distorted by the fall of Christmas and the New Year. Divisional sales for the week concluding December 29 were up by 19.2%, while sales for the week ending December 22 were down 11.7%, compared with the equivalent weeks last year.

“A more meaningful picture of our full figures for the six weeks ending December 29 will be given when we report our Christmas trading figures on January 10.”

Mark added: “Thank you to Partners [employees] across the business who, as always, pulled out all the stops to ensure that our customers had the best possible shopping experience, which included improved product availability and partner availability – which were both up significantly on last year.”

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