Housewares Business-to-business magazine for housewares retailers and their suppliers
Ultimate Products’ Salter Origins range of eco-friendly kitchenware items has now launched in Sainsbury’s stores across the UK.
The range, which includes nearly 20 coordinated cookware, dinnerware and utensil items, has all been made from recycled materials that are sustainably packaged. All wooden items are FSC-certified, guaranteeing responsible forestry, while all cooking items are PFAS-free, ensuring non-toxic and planet-friendly cookware.
Jenny Stewart, commercial director at Ultimate Products, said: “We are incredibly proud to see the beautiful Salter Origins range come to life in Sainsbury’s stores across the country. For over 260 years, Salter has been at the forefront of innovation and we’re delighted to continue leading the way with sustainable ranges like the Origins collection.
“It is proving to be hugely popular with Sainsbury’s customers and we expect to continue the roll-out with other retailers in 2023.
“I am confident that this will be the first of many sustainable ranges of ours making their way onto national retailers’ shelves and we will continue to do everything we can to meet consumer demand while at the same time helping to save the planet.”
