Trend forecasting agency Scarlet Opus will be helping visitors at Exclusively Housewares and its new sister show Exclusively Electrical by identifying products that it feels are examples of forthcoming trends.
Show director Simon Boyd said: “Mid-way through the year is a good time for retailers to take a fresh look at their stores, start thinking ahead to the busy Christmas sales period, and get their eyes on what trends will be dominating the coming seasons.
“We’ve asked the Scarlet Opus team to review all the products that our exhibitors have come up with for our Christmas Shopping promotion and identify those they think are good examples of ‘On Trend’ items. Their selection will be highlighted by our new ‘On Trend’ icon.”
Scarlet Opus has already revealed some suggestions to get exhibitors thinking about which products to put forward for inclusion. Their advice for Christmas 2015 is for suppliers to ‘explore ways in which to combine natural qualities with luxurious qualities for a ‘Nature Luxe’ style’.
Victoria Redshaw, lead futurist, and founder of Scarlet Opus commented: “This will include elements with reference to historical glamour and archive designs, textures and shapes found in nature, artisanal skills and craft techniques, blonde wood tones and lace patterns and marble effects. The colour palette focus is ‘dusted-off’ pastels including blush and peach tones, and stucco greys’. The aim is to achieve a balance between rawness and refinement.”
Tips for spring/summer 2016 included a reminder that it’s going to be an Olympic Summer. Scarlet Opus is encouraging suppliers to explore the flavours of Rio, explaining: “It’s a melting pot of cultural influences – Copacabana beach scene, the carnival spirit and the lush Amazonian rainforest of Brazil. Colours should be used in upbeat, lively combinations such as rich red and hot pink or amazon green and toucan yellow.”
The Scarlet Opus team will be in attendance during the event and will create a display of specially prepared trend mood boards, incorporating relevant product shots from the show. Visitors will be able to view the display and talk to the team about how they work, and sit in on their trends presentation, which will take place on Wednesday morning, June 10 (the second day of the show).
Exclusively Housewares and Exclusively Electrical are free to visit for bona fide trade buyers. The exhibitions will be held from June 9 to June 10 at the Business Design Centre in London.