Cookware brand Tefal is launching a major digital media campaign to educate consumers on the benefits of its Thermo-Spot technology. Built into the non-stick coating of most Tefal cookware, Thermo-Spot features a heat indicator tells the user when the pan has reached the optimum temperature to seal in the flavour …
Read More »Sainsbury’s celebrates ‘Every Bit of Christmas’ in 2017 campaign
Sainsbury’s unveiled its Christmas advertising campaign last Sunday (November 12). In a departure from the supermarket chain’s traditional ‘Christmas special’, this year’s creative is an extension of the retailer’s year-round campaign, launched in January, which celebrates the ways that the nation ‘lives well’ and the joy of food. “Every Bit …
Read More »