Housewares Business-to-business magazine for housewares retailers and their suppliers
Steamer Trading will be encouraging Brits to tuck into a sarnie from May 12, in support of British Sandwich Week.
The cookshop chain has picked out some of its best-sellers that help customers to indulge in their favourite bread-based snack, from bread machines and loaf tins to novelty sandwich cutters and lunchboxes.
Highlights include the Cuisinart Bread Maker (£149.95), described as a must-have for those who love the smell and taste of home-baked bread, and Le Creuset’s new range of non-stick bakeware which features “a fantastic loaf tin” (£15.99).
Next up is Wesco’s Breadboy bread bin (£79.95) and Epicurean’s TopGourmet bread board (£54.95), followed by Kitchen Craft’s sandwich cutters (£2.99) and Colori’s coloured sandwich knives (£14.99).
Finally, the Lego lunchbox (£11.95) “provides all-important protection for sandwich transportation, adding some colour and fun to meals at the same time”.
British Sandwich Week is organised by The British Sandwich Association and runs from May 12 to May 18.
Steamer Trading Cookshop was founded in 1985 by Liz and David Phillips on the site of the former ‘Steamer Inn’ in Alfriston, Sussex – hence the name Steamer Trading. Today the business has grown to 28 stores carrying more than 10,000 items. The 29th store is due to open in Glasgow this summer.
