Housewares Business-to-business magazine for housewares retailers and their suppliers
Argos has launched its Spring/Summer 2018 collection at its 800 stores with thousands of new products and several new brands.
The multi-channel retailer has launched collections under six home trends, each designed to bring ‘a unique aesthetic, embracing quality and delivering key looks for the new season’.
Argos said: ‘Artisan offers an unpretentious homeliness, referencing the rural through animal and leaf prints, while keeping an authentic and handcrafted feel with earthy woods and neutral cream colours.
‘Bringing inspiration from the English coastline, Beach House is comfortable yet sophisticated, delivering a nautical style to interiors. Including tailored stripe patterns and painted furniture pieces, this trend is subtle and calming.
‘Inject pattern, texture and rich colour into your home with Infusion’s bold colours and geometric prints to create a unique, trend-led interior.
‘Inhabit is the simpler trend. With a neutral palette of green tones and moss hues, this trend sets a new pace for home life through a concentration on essential, uncomplicated contentment.
‘Serenity combines delicate florals with illustrative watercolours and light mirrored surfaces to create a feminine sanctuary. ‘Finally, Hygena is the perfect collection to inspire and provide clever functional and practical solutions for small living spaces. The products are smart with accent colours of yellow, matched with soothing greys and milky whites – creating an oasis of calm.’
According to Argos, Spring/Summer homewares are also all about grey. ‘Grey is still rising in popularity as the colour du jour for interiors, and works well in a cool modern colour scheme,’ the company says. ‘It has been introduced across our home ranges, giving an affordable and stylish way to update any room.’
For smaller home accessories, additional Sainsbury’s Home lines have been introduced, focusing on Helsinki and Riveria tabletop ranges, including dinnerware and kitchen textiles. Printed bedding, kitchen, home accessories and home fragrance also feature. Herringbone within textiles is a key story with a new range of curtains in five colours, complementing matching cushions.
For outdoor living, two established gardening brands, Spear & Jackson and McGregor, have been introduced at Argos, offering a combination of 70 power tools and hand tools.
New for barbecues is the DrumGrill (£999), billed as ‘the must-have BBQ this summer’. This original oil drum barbecue can double up as a fire pit and side-table.
For electricals, two new members have joined the Henry Hoover family, both exclusive to Argos: The Hetty Pet (£149.99) for cleaning up cat hair, and the Henry Reach (£149.99), which is an extendable wand for hard-to-reach areas.
Argos also highlighted its exclusive Morphy Richards Vector Pyramid Kettle (£49.99) and 4-Slice Toaster (£49.99). ‘Available in black and cream, these on-trend angular, stainless steel accessories are a great addition to both modern and traditional style kitchens.’ It said.
When it comes to technology, Argos predicts ‘out with the selfie sticks and in with the selfie drones! The Drone craze is set to continue and we are excited to introduce the Red 5 Selfie Drones (£149). The three-burst photo and timer allows you to take the perfect shot, all synced back to your phone with live footage’.
And ‘the new sound of home’ is the Apple HomePod (£320): a powerful speaker, home assistant and smart home controller, rolled into one. Argos said: ‘This is definitely one to watch for 2018.’
There are 150 Argos stores within Sainsbury’s supermarkets and around 200 collection points inside Sainsbury’s stores
