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Sophie Allport has teamed up with ZSL (Zoological Society of London) to help in the fight against illegal wildlife trade.
The British homeware brand and the international charity have developed a new collection to raise funds to support ZSL’s conservation of animals.
‘Animals of the Savannah’ is a celebration of the wildlife that ZSL has been working with for over 180 years. The collection features new products inspired by animals of the Savannah, including cheetah and elephant print tea towels, aprons, oven gloves, cushions, roller towels and wash bags. Also available are mugs, candles, plates, folding shopping bags, lampshades, tea tidies and spoon rests. All items are sustainably sourced using quality materials.
ZSL head of commercial Kathryn England said: “Every year at least 120 tigers are killed for their body parts and 60 elephants are killed for the ivory trade. The trade is causing a devastating effect on wildlife. By supporting ZSL’s newest collaboration with Sophie Allport , consumers are helping us put a spotlight on this trade and in turn supporting the fight against the illegal wildlife trade.”
Designer Sophie Allport added: “The illegal wildlife trade is something that is close to my heart and supporting ZSL and their conservation projects is something everyone can now do through the range. I grew up visiting family in East Africa and it continues to be an inspiration to me.”
The animal themed range will raise funds for conservation projects across the world.
Founded in 1826, ZSL (Zoological Society of London) is an international scientific, conservation and educational charity whose mission is to promote and achieve the worldwide conservation of animals and their habitats.
Sophie Allport is a British homewares and lifestyle brand with over 1,300 stockists internationally. Sophie runs the business with her brother Jem from their head office in Lincolnshire. Her designs are inspired by nature and the countryside and range from Pugs, Pheasants and Chickens to Flamingos, Bees and Birds. Sophie opened her first high street shop in Stamford in May 2017.
