Small Business Saturday celebrates 10th anniversary

Small Business Saturday is celebrating its 10th anniversary.

Providing a platform for small businesses in all industries, the national campaign has been touring the country for weeks leading up to the big day. Small Business Saturday not only provides resources and exposure to independent retailers but also encourages consumers to shop locally and to support small businesses all year round.

How to get involved in Small Business Saturday

The first step is to shout about it! Share your independent retail business on your chosen social platforms using #SmallBizSatUK and tagging @SmallBizSatUK. The more people share and engage with each other online, the more of a success the event will be.

You can also create a ‘My Small Business’ account here, where you will find a host of resources and advice tailored to your business needs. Download official posters, and logos and show your support in-store and online.

Michelle Ovens CBE, director of Small Business Saturday UK, said: “We brought Small Business Saturday to the UK 10 years ago as there was a huge need to celebrate the amazing achievements of the fantastic small business community and offer them support through a raft of challenges, and this mission could not be truer or more vital today.”

“With small businesses facing incredibly tough times, and many still recovering from the pandemic, it is absolutely critical that the nation gets behind these businesses.”

Dan Edelman, general manager, UK Merchant Services at American Express added: “We’re proud to champion them through Small
Business Saturday as well as our Shop Small campaign, returning this winter, which incentivises our Cardmembers to spend with local independent venues, right across the country. This year we’re celebrating the 10th anniversary of this vital campaign and look forward to shining a spotlight on small businesses and the dedicated people running them.”

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