To mark Sainsbury’s 150th birthday, the supermarket chain has produced a celebration cake in partnership with Californian pastry chef and author Claire Ptak, who was put in the global spotlight last year for baking the wedding cake for Prince Harry and Meghan Markle.
The Citrus and Blossom cake, made using fresh lime, orange blossom and crème fraiche, marks 150 years since the first Sainsbury’s store opened in 1869 on Drury Lane selling just three products: butter, milk and eggs.
Customers will be able to get a slice of the celebratory sweet treat in Sainsbury’s cafés across the UK throughout the retailer’s 150th Birthday Week (May 20 – May 27) for the special price of £1.50. Following the seven-day celebration, the cake will be available for a further eight weeks at £2 per slice – 35p cheaper than alternative layer cakes sold in Sainsbury’s cafés. Claire’s recipe is also available on the Sainsbury’s website from this week at https://recipes.sainsburys.co.uk/recipes/baking/citrus-and-blossom-cake
Claire, owns and runs a bakery-café called Violet in London’s East End, said: “It’s a great honour to be chosen to make such an important cake for an iconic British brand. Sainsbury’s pioneered the sale of butter in this country along with milk, eggs, and creme fraiche. These are all ingredients that we take for granted today, but could not bake without! I hope people love the cake as much as I do and not only try some in the Sainsbury’s cafe’s but also try their hand at making the recipe at home. No celebration is complete without a delicious cake, and I’m particularly fond of this one.”
As part of Sainsbury’s birthday celebrations, the retailer is also hosting a two-day event on Langley Street in Covent Garden – a short walk from the brand’s first home on Drury Lane. The immersive experience will transport visitors back to 1869 through to the present day, bringing to life some of the biggest events from the retailer’s history.