Housewares brand Sabichi has partnered with bed specialist retailer Dreams to offer customers ‘further inspiration for their homes’.
The new Dreams at Home store in Watford, which opened its doors on May 22, is the first store to unveil this new concept, which aims to offer homemakers inspiration for every room in the house.
There are more than 500 products available, including a large selection of homeware accessories and kitchen and bathroom products.
Sabichi director Sachin Bagga said: “We are thrilled to work with Dreams on their first homeware concept format. As one of the leading retailers in the UK, Dreams offers Sabichi the perfect opportunity to showcase our complete range while giving a wider choice of home products to the Dreams customer under one roof.”
Dreams retail director Jeremy Gerken added: “We are excited to be launching this first homeware concept format in collaboration with Sabichi, which will offer Dreams customers an impressive choice of high quality, contemporary homeware at excellent value prices, in addition to our extensive range of beds, bedroom furniture and soft furnishings.”