Rayware Group's Kilner brand has launched its first ever television advertisement.

Rayware’s Kilner brand makes TV ad debut

Rayware Group’s Kilner brand has launched its first ever television advertisement.

The ad highlights the versatility of Kilner jars, proposing that there is a jar for all occasions. Rayware spokesman Sean Kelly said: “Set in a warm, friendly household, the filled Kilner jars look as beautiful as they are functional.” He added that the advert demonstrates that “the jars are design classics and should be a part of every kitchen.”

The campaign hit screens on September 10 and will run for two months across five channels: More 4, Food Network, Good Food, Really TV and TLC.

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