A presentation given at last month’s Housewares Conference has prompted supplier Eddingtons to launch a new promotion for retailers.
In a heartfelt speech, Yossi Gliksman, director of Upstairs Downstairs cookshop in Oswestry, called on suppliers to help independent retailers in these challenging times. His address was delivered to an audience of suppliers and retailers at the one-day event, which was held on March 26 at Wokefield Park in Berkshire, and organised by Housewares Magazine and www.HousewaresLive.net.
Eddingtons said: “It’s no secret; times are tough right now for retail. The struggles of independent retail are communicated in the press every day and some very poignant facts were highlighted by Yossi Gliksman during his presentation. This got us here at Eddingtons thinking about how we could better help our independent customers.
“We understand that retailers need to maintain their stock levels in order to serve their customers. However, it’s not always possible to place orders that reach carriage paid levels, nor is it feasible to pay disproportionately high carriage charges for small orders on the items they really need. Further to listening to our customers and to discussing the points made by Yossi, we’re pleased to launch our “Keep Calm And Carry On Ordering” promotion.”
All Eddingtons’ independent customers are being sent four trade vouchers that are valid until the end of the year and allow them to place four orders below carriage-paid value, with all carriage charges waived.
The company said: “Yes, that’s right! Up to four orders can be placed below £200 in value and NO carriage will be charged! The customer simply needs to quote their voucher code when placing their order to qualify. This is just one way in which we would like to offer our independent customers assistance during a tough year.”