Peter Battersby, who heads up UK operations for housewares supplier Charles Viancin, has accepted the additional role of export director.
Charles Viancin products are already very well established in the USA, Canada, Australasia, France and the UK. The new role will see Peter develop the brand in Asia, the Middle East, Africa and areas of Europe where the brand are not already established.
Peter Battersby said: “I’m very excited to take on this new role for Charles Viancin. We have had great success with the brand in the countries in which we already operate and I greatly look forward to exploring new markets and further spreading the success of the Charles Viancin brand.”
He added: “As well as venturing into new markets, Charles Viancin are also now beginning their 2016 trade show calendar, with the brand exhibiting in Paris, Birmingham, Frankfurt and Chicago – all before the end of March.”