Pantone has spoken: it’s out with orchid purple and in with marsala. The Color Institute has named Marsala – “a naturally robust and earthy wine red ” inspired shade – as its the 2015 Colour of the Year.
The Pantone Color Institute director Leatrice Eiseman said: “Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness. The impactful, full-bodied qualities of Marsala make for an elegant, grounded statement colour when used on its own or as a strong accent to many other colours..
She added: “This hearty, yet stylish tone is universally appealing and translates easily to fashion, beauty, industrial design, home furnishings and interiors. Nurturing and fulfilling, Marsala is a natural fit for the kitchen and dining room – making it ideal for tabletop, small appliances and linens throughout the home.”
For 15 years, Pantone has chosen a Colour of the Year by reviewing influences like fashion trends, art, travel destinations, entertainment and popular culture. The selection is the company’s prediction for what will be a popular shade for designs and products in the coming year.
Pantone is a global colour company known for its standardised colour matching system. It uses numeric codes to help designers find the exact colour they need. Marsala’s code is Pantone 18-1438.