Following last year’s initiative to invite a select group of European buyers to the show, Exclusively Housewares has confirmed that a second group will visit this year.
The show’s director of sales, Patrick Wade, confirmed that buyers from Denmark, Finland, Germany, Italy, Norway and Sweden would be amongst this year’s visitors. And in most cases, they will be accompanied by the key trade press title from their territories, which will cover their trip to the show.
“We have arranged an informal drinks reception on the evening before the show opens for exhibitors’ export representatives to meet the group, and of course they’ll have an opportunity to set up meetings at the show beforehand,” said Wade.
The buyers are all senior personnel from European retailers that have won a Global Innovator Award, each being seen as a key trend-setting kitchenware and housewares retailer in its own country.
The retailers are: from Denmark, Magasin du Nord department store and the Imerco 150-store chain; from Finland, Chez Marius specialist independent; from Germany, FS Kustermann and Carl Abt specialist independents; from Italy, Il Cucchiaio di Legno specialist independent; from Norway, the Tilbords 115-store chain; and from Sweden, the Cervera 70-strong independent chain.
This year’s Exclusively Housewares runs on June 8 and 9 at the Business Design Centre, Islington in London.