This July will see the opening of a new flagship store for coffee machine company Nespresso, at one of the most exclusive shopping addresses in the capital.
The Nespresso Boutique, in London’s Regent Street, will offer a coffee room where customers will be able sample Nespresso portioned coffee and consult coffee specialists, who will guide the tastings.
Nespresso already has boutiques in Beauchamp Place in London and in Selfridges in London, Birmingham and Manchester. However, it has plans to grow the number of its stores globally to over 300, with 40 opening around the world this year.
Nespresso is experiencing continued growth in retail and the company still sees plenty of potential in the UK.
Nespresso UK managing director Brema Drohan commented: “The launch of the Nespresso Boutique in London’s Regent Street demonstrates the importance of the UK market to Nespresso. Nespresso is providing a product that responds to evolving UK coffee tastes, trends and tendencies – through a combination of its reputation as a luxury brand and its robust retail offering.”