London homeware retailer selects top five Pulse picks

Retailer Andrea Bates has selected her five favourite products from upcoming London trade show Pulse.

She is the owner of homeware store Future and Found in the capital’s Tufnell Park. The business describes its offering as ‘a carefully curated collection of beautiful things for your home, with a vision for what’s to come, and a love of what’s been before’.

Future and Found says its collection comprises ‘an expanding range of own designs alongside things we love from designers around the world and vintage market finds. All have a design aesthetic in common: they are simple, stylish and thoughtfully designed’.

Andrea founded the concept store and interiors brand in 2011. Future and Found expanded in 2014 to a 1,800sq m factory building in north London, which houses its interior design studio and shop space, as well as an alfresco courtyard and coffee hatch.

She has plans in the pipeline a second store in London and also intends to launch her own brand collection of textiles, bed linen and home accessories to complement Future and Found’s existing range.

Andrew’s top five finds are:

 

  1. Before Breakfast | stand number E29

Andrea commented: “This collection looks great – it’s practical but really well designed. We are real stationery geeks here at Future and Found!”

  1. Scout Editions | E21

“Love the cute, naïve but graphic print on a tea towel – makes doing the dishes fun!”

  1. Over the C | D28

“We love a fluoro pop! It’s really fun and eye-catching on a range of greetings cards. Mixed with a simple graphic typographic print, it’s just up our street.” 

  1. Geo-fleur | F7

“There’s a real trend for plants and pots at the moment, so these simple pared back ceramic planters look ideal for a selection of succulents.”

  1. Wrap | J53

“I’m loving the look of this playful range of bright prints, especially the palm tree notebook. An easy pick-up buy in-store.”

Pulse will be held from May 14 to May 16 at Olympia. The exhibition has a special emphasis on emerging makers, new gifts, modern living and fashion accessories.

Andrea will be taking part in the event’s ShopTalk conference programme on Monday May 15 from 12pm to 1pm.

She will join Helen Osgerby, founder of online retailer Simple Shape, for a panel discussion on the subject of ‘The Joy of Curated Retail’.

The session will be chaired by Amira Hashish, who is the digital features editor and homes and property columnist of London daily newspaper ‘London Evening Standard’.

She is also a design writer for national newspaper ‘The Independent’, property expert for ‘Waitrose Weekend’ (the supermarket chain’s free weekly customer newspaper) and a presenter on the TV channel London Live.

Andrea and Helen will talk about how they deliver curated collections in-store and online, and how this has helped them stand out from competitors.

To visit Pulse, register online now for free at www.pulse‐london.com

 

Andrea Bates, founder of Future and Found; Before Breakfast; Scout Editions; Over the C; Geo-fleur; Wrap.

 

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