A plethora of Kitchen Craft products is being seen by an estimated daily audience of one million as they feature in the new-look ITV1 breakfast format, Daybreak.

Kitchen Craft products complete breakfast show makeover

A plethora of Kitchen Craft products is being seen by an estimated daily audience of one million as they feature in the new-look ITV1 breakfast format, Daybreak.

Kitchen Craft products complete breakfast show makeover

The revamped GMTV breakfast show, hosted by Christine Bleakley and Adrian Chiles, introduces a new-look kitchen and new cooking feature, to include live cookery demonstrations hosted by Lorraine Kelly and some of television’s most popular chefs.

The kitchen showcases a host of Kitchen Craft’s latest and most popular items, including Master Class bakeware and Molten cast iron cookware.

Also being used on the set are the Colourworks kitchen tools and utensils, in a range of colours including hot pink and the latest colour of the season, purple.

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