Discount retailer Poundland is celebrating a significant milestone with the launch of its 500th store.
The new branch, on Birmingham’s Corporation Street, is expected to create up to 42 jobs and covers over 7,000sq ft of retailing space.
Celebrity baker, author and actress Jane Asher, who will be launching an exclusive bakeware collection for Poundland in spring 2014, was at the store on Thursday (November 28) to mark the occasion.
This opening is the latest in an expansion drive which will see 21 new Poundland stores open in a five week period during November and December.
Poundland ceo Jim McCarthy said: “It’s an honour to celebrate the opening of our 500th store. I strongly believe that our customer base – which has expanded to 5 million every week – keep coming back because we have stayed firmly to the principles established when we opened our first store in 1990; namely helpful and friendly staff offering top brands at amazing value every day.
He continued: “With 21 new store openings during November and December we’re going from strength to strength.”
To celebrate the 500th store, Poundland is offering colleagues and customers the chance to win a new Seat Ibiza when they spend £1 or more in store.