Jane Asher extends More Than bakeware deal

More Than Group has signed a new contract with actress Jane Asher, extending their agreement to work together for a further two years.

Jane Asher extends More Than bakeware deal

The company has been selling non-stick bakeware endorsed by Asher since 2006. The range has now grown to include a selection of non-stick liners (including a sheet, a metre roll, cake and loaf liner) plus a silicone pastry mat to protect kitchen work surfaces.

More Than says Asher spent months testing different ranges and qualities of bakeware before she found a range she was happy to work with. All the products are available from her own shop as well as from cookshops and department stores.

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