H&M to launch Home concession in Selfridges

H&M is launching its first H&M Home concession in Selfridges department store at Manchester’s Trafford Centre this Autumn.

The space will include specially selected H&M Home products including bed linen, glassware, organic cotton cushion covers and home decorations. It marks the fashion chain’s first homeware department outside its standalone stores.  

A spokesperson for H&M said: “We always strive to create inspiring shopping destinations and reach new customers, and believe that Selfridges is the perfect location to launch our first H&M Home concession store globally.”

Selfridges will celebrate the launch on October 22 from 6pm-10pm with an evening of refreshments and complimentary treats.

Check Also

Funky Appliance Company secures seventh consecutive seed funding round

The Funky Appliance Company, based in West Sussex, is celebrating after raising 104% of its …