Dads around the country may be looking forward to Father’s Day this Sunday, but a new survey reveals that mums are the more pampered parent.

Hearts don’t quite belong to daddy on Father’s Day

Dads around the country may be looking forward to Father’s Day this Sunday, but a new survey reveals that mums are the more pampered parent.

Hearts don’t quite belong to daddy on Father’s Day

According to Asda, the Father’s Day gift market declined by 20% last year, with the average spend remaining static at £17. The retailer’s survey found that families with newborn children like the novelty of Father’s Day and celebrate it the most. However, they only spend on average £5.

Dads with children between the ages of 25 and 40 found their offspring tended to make a phone call rather than send a gift or card, but those over 40 were likely to spend around £70 on a family meal.

Rather than getting a mug or socks every year, older dads would be happy with just a card, while dads under 35 hoped to get Ipods, mobile phones or football shirts.

However, when it comes to Mother’s Day – which next occurs on March 22 2009 – children stump up more, with an average spend of £25. They are likely to pay a minimum of £10 on a gift, while more mature children shell out at least £25 on flowers or a pampering session.

Mother’s Day cards outsell Father’s Day cards by two to one.

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