Healthy food on the menu for Waitrose customers

Total sales excluding fuel at Waitrose & Partners were 2.9% higher last week (to Saturday January 19) than last year.

The supermarket chain’s commercial director Rupert Thomas said: “Increased demand for healthy food continued, including our new stir fry bags which are proving popular. Vegan and vegetarian food sales remain strong as many customers switch to meat-free alternatives and our dairy category had a strong week, boosted by sales of kefir. As the winter weather sets in, customers are also stocking up on health and beauty products.”

He added: “We’re exclusively selling British Dorset lamb which is the first new season lamb available in 2019. The lambs are bred and reared in England’s West Country and are looked after by a group of around 30 specialist sheep farmers, who farm to the highest standards of animal husbandry and welfare. The lamb has a juicy, melt-in-the-mouth texture with a wonderfully rich flavour.”

Andy Boulton, service counter meat buyer at Waitrose, commented: “We love bringing our customers great quality products and due to our fantastic relationships with our farmers – some over 20 years – it allows us to have Dorset lamb exclusively in the UK.”


Waitrose Dorset Lamb is available on the counter in shops and to order online

Check Also

Spring Fair returns

Spring Fair, the UK’s leading marketplace for wholesale Home, Gift and Fashion which returns to …