Whisky may be the traditional beverage of choice for Burns Night, but this year gin has emerged as the ‘in’ drink for the Scottish celebration.
Burns Night, which marks the annual commemoration of the nation’s poet Robert Burns, fell yesterday (Wednesday January 25).
According to Waitrose, the popularity of gin is on the rise. The clear alcoholic spirit accounts for one in every three bottles of spirit bought at the supermarket chain, and sales have increased 16% year-on-year.
John Vine, Waitrose spirits buyer, said: “In the last three years, gin sales have risen at an unprecedented rate. We’ve never seen a resurgence quite like it.
“Although Scotland is known for its whisky, with so many craft brands now, gin is being taken just as seriously. And although it’s hard to beat a classic G&T, if you’re planning a party, gin is a fantastic base for plenty of cocktails – perfect for a Burns Night celebration.”
Adam Hannett, Head Distiller at Bruichladdich, which handcrafts The Botanist Islay Dry Gin (available at Waitrose). Over a base of classic gin aromatics, the spirit is made with 22 botanicals foraged on the Scottish island of Islay