Firebox co-founder to deliver keynote speech at Spring Fair

Spring Fair visitors are invited to attend a wide range of in-depth business seminars, trend presentations, merchandise demonstrations and other educational events as part of the show’s free content programme.

Firebox co-founder to deliver keynote speech at Spring Fair

The keynote speaker of this year’s show is technology entrepreneur Michael Acton Smith OBE, founder of online retailer Firebox, entertainment company Mind Candy and creator of the global online brand Moshi Monsters.

On Sunday February 1 at 12.15 – 12.45 at the eCommerce Theatre in Hall 2, he will be advising the UK market on how to achieve international growth as well as how to succeed in online retail. His advice will form part of the UK Trade & Investment partnership with Spring Fair designed to support British business as they look towards international expansion.

His journey through the World Wide Web began in 1998 when he co-founded online gadget and gift retailer Firebox.com. He then went onto found Mind Candy in 2004 and, from a sketch on a napkin in a London coffee shop, the Moshi Monsters phenomenon was born. The brand has over 80 million registered users and has expanded offline into books, magazines, toys, music albums, trading cards and even a movie. Mind Candy, valued at £200 million, also produced the award-winning Perplex City, a global hunt for a buried stash of £100,000 with players searching for clues across various online media and real world locations.

To view the full schedule of seminars and other events taking place during Spring Fair, visit www.springfair.com/Content/Educational-content. Organised by i2i Events Group, the exhibition, will take place from February 1- 5 at the NEC in Birmingham (volume halls open one day early, on January 31).

Show sectors include: Body & Bath, Children’s Gifts, Toys & Gadgets, Christmas Gifts, Floral & Seasonal Decorations, Contemporary Gift, Retail Shop, Fashion Jewellery, Accessories & Luggage, Gift, Home & Volume, Gifts, Greetings & Gift, Home, Table & Kitchen, The Summerhouse, The Party Show and Jewellery & Watch Birmingham.

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