EPE Group has invested in its biggest-ever stand for the Spring Fair, which will see the distributor launch a new brand and reveal a key category launch from an established manufacturer.
At the trade show, which takes place at the NEC in Birmingham from Sunday (February 5) to Thursday (February 9), EPE Group has invested in a 2,260sq ft two-storey stand, which is 20% bigger than its stand at last year’s event.
EPE Group finance and operations director Harry Singh said: “Our bigger stand will give EPE the opportunity to showcase our existing portfolio, as well as launch a number of new products.”
EPE will show, for the first time in the UK, the Beko range of SDA (Small Domestic Appliances), along with two launches from Tefal and Kenwood.
Tefal will unveil a major category launch between 4-6pm on Monday (February 6) while Kenwood will launch a new range between 4-6pm on Tuesday (February 7). These two events will give EPE customers the opportunity to meet representatives from the distributor, as well as personnel from Tefal and Kenwood.
Throughout the show, EPE will host a series of demonstrations on its stand from a selection of its key brands including Beko, Braun, De’Longhi, Kärcher, Kenwood and Tefal.
Harry said: “We partner with our brands, and events such as the Spring Fair give the industry a chance to see just what EPE is about. We will have drinks, nibbles and prizes – and some great news to share with customers, old and new. So make sure you don’t miss out.”