DKB Household to distribute AdHoc brand

DKB Household will distribute premium German housewares brand AdHoc in the UK from January 2020.

DKB’s parent company Diethelm Keller Group acquired a major stake in AdHoc Entwicklung und Vertrieb GmbH in June. AdHoc will be managed as an independent company within the Diethelm Keller Group.

DKB Household global marketing & NPD director Grant Race said: “AdHoc perfectly complements the other brands in the DKB portfolio: Cole & Mason, Zyliss, Culinare, Ken Hom and Jamie Oliver Kitchen Kit.

“We are all really excited about adding this beautiful German designer brand to our assortment and selling it here in the UK. It is a perfect partner to our house brands and adds some great depth and breadth to our line-up.”

 

Ad Hoc Orient glass teapot

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