Difficult February and March hit Dunelm sales

Dunelm achieved 0.6% like-for-like sales growth in its third quarter despite “a very demanding retail environment”, the company said today.
Over the 13 weeks to March 31 2012 the out-of-town specialist homewares retailer enjoyed strong store performance in January and growth in multi-channel revenues, but these were partially offset by more depressed footfall in stores in February and March.

With the contribution from new space adding 10.1%, total sales were up 10.7% to £154.1m.

Gross margin increased by around 30bps compared with the third quarter of the previous year, reflecting scale benefits and better management of the clearance of both special buys and discontinued ranges, the company said.

Two new superstores were added during the quarter, in Exeter and Stafford, while a store in Greenford, west London, opened on April 5 and another in Cambridge should open in June.

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