Dexam has raised over £6,400 for Macmillan Cancer Support since July, by donating a proportion of the price of each sale of its Spiralizer product to the charity.
The scheme is part of a two-year fund-raising plan by the housewares distributor that will include other healthy living products, to help pay for Macmillan nutritionists nationally.
Dexam managing director Bryony Dyer commented: “We’re excited that the first stage of this co-operation has exceeded everyone’s expectations, and we’re exploring ways of taking it further. However, at the moment, it’s good to know that over 200 more patients will benefit from the expert care that will now be available to them from Macmillan nutritionists.
On behalf of Macmillan, James Bacharew said: “We’re really grateful to Dexam for coming up with this idea and seeing it through to this stage. There is increasing demand for all our services, and initiatives like this are really important in providing the advice, support and help that thousands of people rely on us for.”
Dexam managing director Bryony Dyer hands over the first cheque over to James Bacharew of Macmillan Cancer Support