Ethos will unveil a number of new licences at Spring Fair, including Desperate Housewives, which will capitalise on the success of the television programme with products such as cookware, bakeware and kitchen tools.
The housewares company has also signed a deal with television property Hell’s Kitchen and is hoping to supply dinnerware, cookware, storage products, kitchen tools, cutlery, condiment sets, glassware, melamine goods, kitchen trolleys and furniture.
The Carry On range is new for Ethos too and offers picture decal mugs, sound mugs and colour- changing mugs.
Other licensed products on show will include Linda Barker, Aldo Zilli, Sebastian Conran, Dulton of Japan, Coca Cola and The Dog.
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