De’Longhi has launched its first consumer app for iPhone and iPad which, the Italian coffee machine supplier claims, is a first for a SDA manufacturer in the UK and Ireland.
The ‘De’Longhi Coffee Club’ app is free to download and available to everyone – not just existing De’Longhi customers. It integrates coffee tutorials with De’Longhi’s range of coffee machines and products, helping users to get the best results from their machine.
De’Longhi has produced interactive functions, with the help of industry professionals, to assist users in making the perfect coffee.
These include: Find your ideal machine: users can find the ideal machine to suit their lifestyle by answering questions in a quiz. Based on the responses given, the app will recommend the right machine for the user; Barista – How to: a tutorial with David Cooper, previous head judge in the UK Barista Championships; Barista Masterclass: a tutorial with Jon Skinner, professional barista trainer; and Icona Pump Espresso ECO310: a tutorial to help users easily set up and use their machine
As an added feature, users can also select a De’Longhi coffee machine from a comprehensive list and find not only technical information about it, but also watch a video on how the machine works internally to create cafe-quality coffees at home.
Coffee enthusiasts can also learn more about the origins of coffee with the coffee timeline section as well as watch a video by coffee artist, Søren Stiller Markussen, who creates a series of ‘latte etchings’ of famous faces using just chocolate and milk foam. Finally, there is a selection of coffee recipes, from drinks to Italian desserts, cakes and biscuits giving consumers additional inspiration.