To mark the annual commemoration of reading, the housewares supplier will be promoting its new and existing collections that feature storybook characters – and is encouraging retailers ‘to order in time to participate in the fun’.
Planned activities include a social media competition with prizes of Roald Dahl homewares up for grabs on the Creative Tops Facebook page
The Roald Dahl collection is aimed at children and adults alike, and offers products bearing illustrations and quotes from the celebrated author’s tales ‘The BFG’, ‘Charlie and the Chocolate Factory’, ‘Matilda’ and – new for Spring/Summer 2018 – ‘James and the Giant Peach’.
Also from Creative Tops is the V&A Alice In Wonderland collection, which was recognised in The Housewares Innovation Awards 2018 earlier this month, taking home both the Tabletop Innovation and Packaging Innovation trophies.
This tabletop range is illustrated with scenes from the original ‘Alice’s Adventures in Wonderland’ novel by Lewis Carroll. New for Spring/Summer 2018 are tea gifts including a sugar bowl and creamer set, a set of pastry forks and a set of teaspoons with patterned porcelain handles.