Housewares Business-to-business magazine for housewares retailers and their suppliers
King’s Lynn cookshop Cook to Perfection has been named winner in The Cookware Company’s first national window display competition.
Participating retailers were encouraged to create a window inspired by one of the issues the company uses to promote GreenPan cookware, such as health, the environment and durability.
Cook to Perfection, which received £500 worth of free stock as its prize, chose as its theme Healthy Cooking = Healthy Living. The Cookware Company’s national sales manager, Darren Murley, said it “summed up one of the key messages we’ve been getting across to the consumer since GreenPan was launched – and coinciding it with a vibrant spring look was perfect.
“We knew our customers were a creative lot and the entries we received certainly showed that! But Cook to Perfection really impressed – they gave over both their front windows and even included fresh plants which they had to water regularly. We were thrilled with the whole look.”
Cook to Perfection director Mel Done said that she and husband/co-director Ali were delighted to win.
“We’ve always enjoyed producing wonderful window displays and are avid supporters of GreenPan products, so when we heard about the competition it was a no brainer to enter,” she said. “We’re very fortunate to have a member of staff, Kate, who’s a natural and she did a fantastic job with the winning displays. Her eye for detail and creative ideas are an asset.”
Mel and Ali Done are regular contributors to Housewares Magazine and HousewaresLive.net with their Diary of a Cookshop. Read their brand new article here.
