The unit, which is located on Level 2 of the shopping centre, joins 50 Cath Kidston stores across the UK. It stocks a variety of home furnishings, accessories, and fashion.
Cath Kidston retail director Sue Carvell said: “We’re strongly focusing on growing Cath Kidston in the UK, with the Midlands being a target area for us. With shops already in Milton Keynes, Nottingham and Birmingham, we wanted to extend our reach to Derby within the impressive intu Derby shopping centre.”
Carly Taylor, marketing manager at intu Derby, commented: “We’re very pleased to be adding such a strong retail brand to the mix here at intu Derby. It’s an exciting time for the brand as they continue to expand across the Midlands, and we’re thrilled to be a key part of that development.”
Designer Cath Kidston founded her first store in 1993, selling floral ironing board covers. Since then her company has developed into global lifestyle brand with a presence in over 200 stores and more than 16 countries, and a product range that spans homeware, bags, accessories and fashion.