Housewares supplier Caroline Gardner is opening two stores in premier shopping destinations in central London.
The branches, located at 182 Kings Road and 17 Marylebone High Street, opened in mid-October and on Friday November 14 respectively. Some 70% of merchandise in each branch is limited edition lines created by leading gift and stationery designer Caroline to showcase her new cg label, such as ceramics, fine glassware, leather handbags & accessories (such as wallets), silk scarves, cushions, jewellery and personalised stationery.
The remaining 30% of stock will comprise core Caroline Gardner products including greetings cards; giftwrap, bags and ribbons; and a selection of painted floral, geometric and hearts stationery, home and accessories
Managing director Angus Gardner said: “We are using these prime retail locations to showcase our brand and demonstrate the very essence of Caroline Gardner, furthering our status as an aspirational brand. The stores will attract consumer PR which will encourage people to seek out our product across the country, and also give us the chance to trial new products, which will be a great advantage to our trade customers.”