Housewares Business-to-business magazine for housewares retailers and their suppliers
Chocolate maker Cadbury is to open a nationwide chain of cafes offering afternoon tea and giant Curly Wurlys.
The business, which has the support of Cadbury’s new owner Kraft, could grow to 60 outlets over the next three to five years.
The cafes are likely to open under the name Cadbury Cocoa House, and will provide not only traditional afternoon tea but the services of an on-site chocolatier making outsize specials of favourites such as Flake and Curly Wurly.
The chain will be led by a group of retail entrepreneurs under a 20-year licence deal, with former Harrods director of food & restaurants David Morris as chief executive.
