Britain spends more on chocolate than any other country in Europe it is revealed, as National Chocolate Week kicks off today.

Britons are Europe’s top chocolate eaters

Britain spends more on chocolate than any other country in Europe it is revealed, as National Chocolate Week kicks off today.

Britons are Europe's top chocolate eaters

Despite the recession, we in the UK consumed a button-popping £3.5bn-worth of chocolate last year – £57 per head of population – according to the latest research from Mintel.

Only Germany, with over 20m more people, came close, with a £3.4bn spend.

The UK market grew by 7.4% in 2007 and managed to achieve 4% growth in 2008 despite tough economic conditions. Moreover, Mintel forecasts continued expansion of 5.8% this year, and year-on-year increases of 5% until 2013.

New chocolate product launches in the UK were up from 345 in 2007 to 439 last year.

Check Also

Black + Blum commits to becoming carbon neutral

Underlining the brand’s environmental and sustainability positioning, Black+Blum, the award-winning creators of innovative, high-quality food …