Baking & cooking tops Hobbycraft survey

New statistics reveal that baking and cooking tops the nation’s list of favourite creative family activities, with nearly 75% of parents saying they regularly don aprons and reach for their whisks to bake up culinary delights with their kids, according to a survey by arts and crafts retailer Hobbycraft.

Baking & cooking tops Hobbycraft survey

The second most popular pursuit is drawing with 57% participating, while just under half of respondents (47.4%) enjoy painting, and over a quarter (28%) enjoy card making.

A further 67% of parents would like to do more creative activities with their children, and lure them away from their game consoles and mobile technology. Over 37% wish they could turn the TV off more, with 35% saying they’d like their kids to spend less time on the computer.

Some 35% stated that their sense of pride, and their children’s sense of achievement when they have made something, is priceless, while a fifth of parents claim that making things with their children has helped them bond more and improved relationships.

Hobbycraft customer development director Katherine Paterson said: “We’re delighted that more and more families are discovering the fun and benefits of ‘making-it-yourself’.

“And we’ve plenty going on in our stores over the Easter holidays to help newbies get started, from free project sheets, How To leaflets, and demonstrations on our Making Tables – where whatever you make, you get to take home – to our store staff, all passionate makers or bakers themselves, who are always available to help guide, advise and inspire.”

Hobbycraft offers over 35,000 arts and crafts products online and in 75 stores nationwide.

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