Amazon launches own furniture brands has unveiled its first own brands of furniture available in the UK.

Movian and Alkove include products for the living room, dining room, bedroom and beyond. Both ranges are available now at

The online retailer said: ‘These home and interior lines aim to refresh the home with versatile pieces that fit seamlessly into various lifestyles.’ Lighting, additional home furnishings and textile items will be introduced to the ranges in due course.

Designed to fit a busy lifestyle, Movian offers ‘’a flexible and practical collection of modern, Scandinavian-inspired furniture’, from a minimalist single bed and Japanese-inspired wardrobe to the Andre Accent chair.

Alkove is described as ‘a high-end brand for customers looking for premium design and quality materials’. The range includes a handcrafted leather sofa, wild oak bed and an extendable table made from solid beech wood.


The Movian Andre Accent Chair in blue retails at £119.99

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