Tag Archives: Waitrose

Waitrose unveils new Good Health label

Waitrose has introduced a Good Health label to help its customers identify nutritious food and drink products. The label will feature on hundreds of products stocked by the supermarket chain. It now shows on many of the retailer’s own-brand items (from fresh produce, juices and smoothies to store cupboard essentials …

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Waitrose introduces Prosecco cheese for ‘toasting’ the New Year

Waitrose claims to be the first UK supermarket to launch a Prosecco cheese. Arriving in shops on December 4, the grocer describes it as ‘perfect for adding a sparkly twist to a festive cheeseboard’. The Ubriaco Prosecco DOC, affectionately referred to as ‘drunken cheese’, is a traditional Italian cows’ milk …

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Waitrose forecasts 2018 food and drink trends

Natalie Mitchell, head of brand development and product innovation at supermarket chain Waitrose, has predicted the top 10 cuisine trends we’ll be seeing in 2018. Her forecasts and comments are below: 1.Persimmons ‘Persimmons (often referred to as Sharon Fruit) are tipped to be on-trend in 2018. After a recent surge …

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Survey reveals snacks left for Father Christmas across the country

Families in the north-east are the most likely to leave a treat for Father Christmas this evening (Sunday, December 24) according to a survey by OnePoll on behalf of Waitrose. More than 1,000 respondents revealed what food and drink they will be tempting Santa with this year. While a mince …

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Will this be Waitrose’s busiest checkout at Christmas?

Shelly Lochhead is set to be Waitrose’s busiest checkout person in the country tomorrow (Saturday December 23), which will be Britain’s busiest shopping day of the year. Based on previous festive sales/sq ft of shop selling space calculations, Waitrose has forecast that Shelly’s shop in Cambridge is likely to be …

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Hearty food, bubbles and Heston boost sales at Waitrose

Sales excluding fuel at Waitrose for last week (to Saturday December 16) totalled £164.24 million. The supermarket chain’s IT director Mike Sackman said this figure is the same as last year, “despite snow affecting most of the country during the first half of the week”. He added: “The success of …

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Heston launches ‘sprout’ dessert at Waitrose

Waitrose has revealed that its ambassador chef Heston Blumenthal has ‘worked his magic to turn what can be the most divisive part of a traditional Christmas dinner into a dish everyone will love’: a giant ‘sprout’ filled with profiteroles. The supermarket chain promises that the Heston from Waitrose Melting Chocolate …

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‘Heston effect’ strikes again at Waitrose

Waitrose has more than doubled its initial order of bottles of the new Heston from Waitrose Citrus Sherbet Lazy Gin to cope with customer demand. The gin has seen unprecedented sales since its launch in mid-November, selling a month’s worth of stock in just one day (an average month’s worth …

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Sprouting onto Waitrose shelves

Waitrose launches its very first sprout wreath in selected branches from today (Friday December 1). The supermarket chain said it has found ‘an unusual way to incorporate the green veg into seasonal celebrations, even for those who usually turn their noses up at eating the divisive veg’. Suitable as a …

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Waitrose achieves ‘responsible sourcing’ first

Waitrose has become the first supermarket chain to ensure that all of its branded and own-label canned tuna is either Marine Stewardship Council (MSC) certified or pole and line caught – meaning it is 100% responsibly sourced. The retailer said the achievement is the result of working over the last year …

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