Tag Archives: Asda

Asda welcome shoppers to the ‘Imaginarium’

Asda has unveiled its festive TV advert, which is on the theme of a journey into the world of Asda’s own Christmas workshop: the Imaginarium. According to the supermarket chain’s chief customer officer Andy Murray, the idea came from seeing the reaction of Asda customers when they took part in …

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UK consumers set to spend £481m on Halloween

Halloween sales are set to rise by 1.7% to £481 million this year. This represents slower growth than previous years, as consumers attempt to cut back on discretionary purchases, according to GlobalData. The Halloween clothing sector is expected to show the strongest year-on-year growth of 3.1%, as retailers adapt their …

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Asda names new president and ceo

Asda announced today (Monday, October 30) that Roger Burnley will take on the role of president and chief executive officer of the supermarket chain from January 1. Roger returned to Asda as chief operating officer and deputy chief executive officer in October 2016, joining the board following Sean Clarke’s appointment …

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Asda revives board game… in the form of a cake

Asda launched a retro board game inspired cake – in the same week that contestants created board game biscuits on ‘Great British Bake Off’. In the second episode of ‘the competitive baking show, which aired on September 5 on Channel 4, 11 home bakers made board game biscuits for their …

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Third of Brits prefer global grub to national nosh

On average, Brits eat food from six different countries every day, according to Asda. From Greek yogurt for breakfast, to sushi at lunch and paella for dinner, many of our mealtime staples now originate from foreign shores. Sales of international foods have increased 40% in the last 12 weeks alone …

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Scots get fruity as strawberry sales soar

Scots may not be getting the best of the sunshine but they’re making the most of the local seasonal fruits, after data from supermarket chain Asda and Scotty Brand reveals strawberry sales are soaring. Scotty Brand strawberries, which are grown by Bruce Farms in Perthshire, have become a favourite for …

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From sloe gin ham and deer in duvets to a foot-long eclair, Asda reveals its Christmas spread

Gin is set to quench the nation’s taste buds this Christmas -not just with tonic but infused into savoury centrepieces and sweet treats. So says Asda, as it unveils details of its new products in preparation for the festive season. Gin has inspired several of this year’s products, including a …

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Asda appoints world’s first Sommeasier

Asda has appointed the world’s first ‘Sommeasier’ and created the ‘Sommeasier’s Guide to Wine’, to help shoppers navigate the world of wine. New research commissioned by the supermarket chain, which was conducted by OnePoll amongst 1,500 UK respondents between July 13 and July 14, reveals that although Brits have become …

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Amazon retains top spot for satisfied customers

Amazon has secured the top spot in the UK Customer Satisfaction Index (UKCSI), published yesterday (Wednesday July 12) by The Institute of Customer Service. The ecommerce giant leads the top 10 for the fourth consecutive time and is followed by high performers from the retail, tourism and banking sectors. UKCSI …

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Prince Andrew pays a visit to Asda

His Royal Highness, Prince Andrew, Duke of York, recently visited a new Asda facility at Warrington, billed as the world’s first automated retail distribution centre. The £100 million warehouse in Cheshire serves the chain’s supermarkets across Manchester and Liverpool, along with Cheshire, Lancashire and North Wales Prince Andrew was shown …

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