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BHETA retailer campaign starts on a high

Published: 16 February 2017 - 10:16

BHETA (British Home Enhancement Trade Association) has kicked off its 2017 retail engagement campaign.

The body has launched an international direct marketing initiative aimed at ‘600 of the top buyers from across the home and garden improvement sector in markets’.

BHETA is a trade association for manufacturers, suppliers and distributors in the housewares, DIY, garden and home improvement markets.

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